We’re looking for a Founding Designer to shape the future of design at Heartbeat. You’ll own everything from UX flows to design systems — and play a key role in helping thousands of community businesses grow. You’ll join a high-output, tight-knit team building a category-defining platform.

At Heartbeat, you'll be the owner, not the decorator. You'll have direct access to users, a seat at the product strategy table, and a team that deeply respects thoughtful design — not just in theory, but in practice.

💖 About Heartbeat

Heartbeat is a plug-and-play platform for building paid online communities — think Shopify for communities. We help creators, coaches, and experts build thriving community businesses with:

• Discussions, courses, events, payments, and more — all in one place

• Fully branded experiences, hosted on their own domain

In the last 3 years, we’ve:

• Grown to 5,000+ customers globally

• Processed over $12M in payments

• Launched on web, desktop, iOS, and Android

• Raised funding from world-class builders & operators behind breakout SaaS companies

✅ What you'll do...

• Design product experiences end-to-end — from ideation through launch

• Own and rebuild our design system in Figma to support scale across web, mobile, & marketing

• Audit and improve UX flows across the platform with usability and customer empathy top-of-mind

• Work directly with our founding PM to ship features that create real business impact

😍 You'll enjoy this role if you...

• Want real influence over the product — not just the pixels

• Value autonomy, and love working with a small, senior, low-ego team

• See being the only designer (for now) as an opportunity, not a drawback

• Crave ownership — and the ability to shape both product and process

🔍 What we're looking for...

• You run projects end-to-end. You’ve likely got 5+ years of experience designing real products — from early concepts to shipped features.

• You’re obsessed with great UX. You seek to understand your users deeply, simplify complexity, and design flows that just make sense.

• You care about craft. You sweat the details, design intentionally, and constantly push to raise the bar.

• You’re practically minded. You can move fast, make tradeoffs, and balance speed vs polish based on context — all while keeping your eye on real business outcomes.

• You think in systems. You know how to build scalable components, set up design systems in Figma, and design for consistency without rigidity.

• You bring curiosity to the table. You explore problems with a wide lens, ask great questions, and push yourself (and others) to think deeper.

• You’re collaborative and humble. You work well across functions, give thoughtful feedback, and adjust when better ideas emerge.

• You know how to tell a story. Whether it’s a prototype, a pitch, or a pattern, you know how to clearly communicate your thinking to bring others along.

• You don’t forget the fries. You anticipate needs — of users, teammates, and stakeholders — and proactively go the extra mile.

⭐️ Bonus points if you...

• Founded a company before

• Have experience designing creator tools, community platforms, or consumer experiences

• Specialize in design systems, brand development, or multi-surface design (web, mobile, marketing)

❤️ What it’s like to work at Heartbeat

We’re a small, fast-moving team building with intention. Our customers are launching paid communities, running coaching programs, building courses — and we love helping them make a living doing what they love.

We believe:

• Craft matters. We take pride in thoughtful, high-quality work.

• Curiosity leads. We ask why before jumping to how.

• Empathy drives impact. We design for real humans, not personas.

• Work should be fun. We joke, we meme, and we build joyfully.

• Don’t forget the fries. We go above and beyond — because we care.

We’re building Heartbeat to last — and we want design to be at the core of that.